A herdshare program is an opportunity for consumers to become more directly involved in the production and processing of their food than what a more conventional and commercial system would allow. By purchasing a share in the herd, the shareholder will then own a portion of a specific herd of beef animals. The shareholder enters into a contract with the herd manager whereby the manager commits to feeding, boarding and caring for the live animals within the herd in return for payment. When the animals are fattened, the herd manager will then provide the labour to slaughter, cut and wrap, freeze and deliver the meat to the shareholder. As the manager has no ownership in the animals, the shareholder need not purchase the meat which they will receive.
The animals belong solely to the shareholders and the shareholders are simply eating meat from their own herd. It is important to understand that our herdshare program facilitates transparency in the operation. All shareholders are entitled to personally view the farm and butchering facility and be informed of the intricacies of the processing of their meat. This acts to ensure safe and responsible farming practices.